VAUNCE: A Leap into Freedom and Enjoyment

PlusX and Vaunce's Trampoline Park Brand Identity Design Wins Silver A' Design Award

The design team, led by PlusX's Creative Director Shin Myungsup, and Vaunce's CEO Kim Yeojin, has created a brand identity that is both innovative and consistent. The design's unique properties lie in its representation of the brand's philosophy. It is a space for those seeking a break from monotony, a vent for freedom, and a sense of release. The design uses a 45-degree diagonal line, a motif of freedom on a trampoline, allowing users to experience the brand's identity in all its applications, from logo to typography.

PlusX and Vaunce's design is a reflection of the current cultural trend of seeking new and exciting forms of play and cultural spaces within the city. The design's keywords and consistent communication are based on the brand's five core values. The result is a brand identity that is not just visually appealing, but also resonates with the brand's target audience.

The design's success is evident in its recognition at the A' Graphics, Illustration and Visual Communication Design Award in 2018. The Silver A' Design Award is given to designs that demonstrate outstanding expertise and innovation, strong technical characteristics, and splendid artistic skill. It is a testament to the design's excellence and its ability to evoke positive feelings, amazement, and wonder.

VAUNCE Trampoline Park is more than just a design; it is a brand philosophy brought to life. It is a testament to the power of design in creating spaces that are not just functional, but also contribute to the cultural fabric of the city. The design team's ability to translate the brand's core values into a consistent and engaging brand identity is a testament to their creativity and expertise.

In conclusion, VAUNCE Trampoline Park's brand identity design is a shining example of how design can be used to create spaces that are not just aesthetically pleasing, but also contribute to the overall well-being and enjoyment of its users. It is a design that truly embodies the brand's core values, and one that has rightfully earned its place in the annals of design excellence.